Marketing by the numbers, how to measure and improve the ROI of any campaign, Leland Harden and Bob Heyman - (hbk.)
Instantiates
1
Provider
1
Mapped to
2
Format
(hbk.)
Label
Marketing by the numbers, how to measure and improve the ROI of any campaign, Leland Harden and Bob Heyman - (hbk.)
Note
Includes index
ISBN
9780814416204
Lccn
2010027228
Physical description
viii, 246 p., ill., 24 cm.
System control number
1543599(DLC) 2010027228
Cover art
Incoming Resources
- Item of1