Crowdfunding for filmmakers, the way to a successful film campaign, John T. Trigonis
Type
Classification
1
Creator
1
Subject
3
Mapped to
1
Label
Crowdfunding for filmmakers, the way to a successful film campaign, John T. Trigonis
Language
eng
Bibliography note
Includes bibliographical references (p. 251)
Illustrations
illustrations
Index
no index present
Literary form
non fiction
Main title
Crowdfunding for filmmakers
Nature of contents
bibliography
Oclc number
795758507
Responsibility statement
John T. Trigonis
Sub title
the way to a successful film campaign
Table of contents
pt. 1. Film financing : a brief history. The traditional Hollywood model of film financing ; The DIY revolution ; Crowdfunding and filmmaking : yin meets its yang ; pt. 2. Crowdfunding Basics. Tao : begin with the basics of fundraising ; Decide if crowdfunding is right for your film project ; Build your team ; Decide how much funding you need ; Choose your platform ; Home in on your target audience ; Create (and maintain) your campaign strategy ; Give yourself enough time -- pt. 3. Campaign personalization. Integrity is the Tao to (ka-)ching! ; Your pitch video : make it about your project and yourself ; Perks : make them about your project and your contributors ; Promotion : make it your whole world (and everyone else's, too!) ; "I'm not only the director, I'm also a contributor!" -- "Be water, my friend--" : transparency ic clear and cool ; A practical guide to crowdfunder etiquette -- pt. 4. Community engagement. Pu : ler your community help carve your uncarved block ; The golden rule : "don't solicit, elicit" ; The importance of keeping your contributors updated ; Avoid "the flood" ; "I've got no money, but I can give--!" ; Don't panic! handling "the lull" between contributions -- Build relationships, not transactions -- pt. 5. The Tao of Twitter, Facebook, and the social network. Wei Wu Wei : "doing without (over)doing" ; Twitter tips for crowdfunders ; From Facebook pages to "friend fawning" ; Sleep strikes, tweetathons, and other last-minute strategies ; A few should nots of crowdfunding -- pt. 6. Advanced crowdfunding. From Lao Tzu to Sun Tzu : waging the war of art ; $30,000+ budgets : how do they raise it? ; IndieGoGo vs. kickstarter ; Fiscal sponsorship and the JOBS act : added incentives for contributors ; Enhancing your team ; Bringing your campaign offline ; Consecutive campaigning, transmedia, and beyond -- pt. 7. Crowd studies. At home away from home : tilt the town ; How do you direct (a Gary King musical)-- build your brand ; "I suppose cerise" and what I got was an acrostic poem! ; Synched up with details and nostalgia ; Stuck like Chuck, too : the indie sequel that couldn't and why
resource.variantTitle
Way to a successful film campaign
Incoming Resources
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