Media U, how the need to win audiences has shaped higher education, Mark Garrett Cooper and John Marx
Type
Label
Media U, how the need to win audiences has shaped higher education, Mark Garrett Cooper and John Marx
Language
eng
Bibliography note
Includes bibliographical references (pages 271-324) and index
Illustrations
illustrations
Index
index present
Literary Form
non fiction
Main title
Media U
Nature of contents
bibliography
Oclc number
1013741327
Responsibility statement
Mark Garrett Cooper and John Marx
Sub title
how the need to win audiences has shaped higher education
Table Of Contents
Campus life -- Public relations -- Communications complex -- Not two cultures -- Television, or, new media -- Cooptation -- Student immaterial labor -- By the numbers -- Bad English : the culture wars reconsidered -- The long twentieth century
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Outgoing Resources
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