The Resource Making social technologies work : leveraging the power and managing perils of social technologies in business, Ronan Gruenbaum
Making social technologies work : leveraging the power and managing perils of social technologies in business, Ronan Gruenbaum
Resource Information
The item Making social technologies work : leveraging the power and managing perils of social technologies in business, Ronan Gruenbaum represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Dallas Public Library.This item is available to borrow from 4 library branches.
Resource Information
The item Making social technologies work : leveraging the power and managing perils of social technologies in business, Ronan Gruenbaum represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Dallas Public Library.
This item is available to borrow from 4 library branches.
- Summary
- "This comprehensive and practical book looks at how to implement the most effective social technologies in the organisation and how to manage and sustain these successfully. Based on new research and a survey of practitioners in the enterprise, the author provides a simple framework which makes the book both a practical guide for managers, as well as an informative window into the world of social technologies in business"--
- Language
- eng
- Extent
- xviii, 294 pages
- Contents
-
- Podcasts
- Social networks
- Widgets / apps
- Internet of things
- Location, location, location
- Mashups
- Virtual worlds
- Gamifications
- Why it matters
- Spreading the word
- What is it?
- Deaf to the word
- Some are more equal than others
- Deciding to do something
- What's marketing got to do with it?
- Critical mass
- Innovations in organizations
- All change please
- Management choices
- Separating fact from fiction
- Findings from the research
- What are social technologies?
- Obstacles and excuses
- How to do it
- A framework for engagement
- Strategize
- Incentivize
- Trust
- Champion
- Engage
- Review
- The future's bright...
- Crowdsourcing
- The future of technology
- Crowdfunding
- Blogging
- Microblogging
- Folksonomies / tagging
- Wikis
- Isbn
- 9781137024817
- Label
- Making social technologies work : leveraging the power and managing perils of social technologies in business
- Title
- Making social technologies work
- Title remainder
- leveraging the power and managing perils of social technologies in business
- Statement of responsibility
- Ronan Gruenbaum
- Subject
-
- BUSINESS & ECONOMICS / E-Commerce / Digital Marketing
- BUSINESS & ECONOMICS / Marketing / General
- BUSINESS & ECONOMICS / Strategic Planning
- Business communication
- Business communication
- Internet marketing
- Internet marketing
- Organizational change
- Organizational change
- Social media
- Social media
- BUSINESS & ECONOMICS / Advertising & Promotion
- BUSINESS & ECONOMICS / Business Communication / General
- Language
- eng
- Summary
- "This comprehensive and practical book looks at how to implement the most effective social technologies in the organisation and how to manage and sustain these successfully. Based on new research and a survey of practitioners in the enterprise, the author provides a simple framework which makes the book both a practical guide for managers, as well as an informative window into the world of social technologies in business"--
- Assigning source
- Provided by publisher
- Cataloging source
- DLC
- http://library.link/vocab/creatorName
- Gruenbaum, Ronan
- Dewey number
- 658.8/72
- Illustrations
- illustrations
- Index
- index present
- LC call number
- HF5415.1265
- LC item number
- .G78 2015
- Literary form
- non fiction
- Nature of contents
- bibliography
- Series statement
- Palgrave pocket consultants
- http://library.link/vocab/subjectName
-
- Social media
- Internet marketing
- Business communication
- Organizational change
- BUSINESS & ECONOMICS / Advertising & Promotion
- BUSINESS & ECONOMICS / Business Communication / General
- BUSINESS & ECONOMICS / Marketing / General
- BUSINESS & ECONOMICS / Strategic Planning
- BUSINESS & ECONOMICS / E-Commerce / Digital Marketing
- Business communication
- Internet marketing
- Organizational change
- Social media
- Label
- Making social technologies work : leveraging the power and managing perils of social technologies in business, Ronan Gruenbaum
- Bibliography note
- Includes bibliographical references (pages 265-289) and index
- Carrier category
- volume
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type MARC source
- rdacontent
- Contents
-
- Podcasts
- Social networks
- Widgets / apps
- Internet of things
- Location, location, location
- Mashups
- Virtual worlds
- Gamifications
- Why it matters
- Spreading the word
- What is it?
- Deaf to the word
- Some are more equal than others
- Deciding to do something
- What's marketing got to do with it?
- Critical mass
- Innovations in organizations
- All change please
- Management choices
- Separating fact from fiction
- Findings from the research
- What are social technologies?
- Obstacles and excuses
- How to do it
- A framework for engagement
- Strategize
- Incentivize
- Trust
- Champion
- Engage
- Review
- The future's bright...
- Crowdsourcing
- The future of technology
- Crowdfunding
- Blogging
- Microblogging
- Folksonomies / tagging
- Wikis
- Dimensions
- 20 cm.
- Extent
- xviii, 294 pages
- Isbn
- 9781137024817
- Isbn Type
- (paperback)
- Lccn
- 2015012357
- Media category
- unmediated
- Media MARC source
- rdamedia
- Other physical details
- illustrations
- System control number
-
- (OCoLC)907132901
- 2170938
- (OCoLC)907132901
- (OCoLC)ocn907132901
- 2170938
- Label
- Making social technologies work : leveraging the power and managing perils of social technologies in business, Ronan Gruenbaum
- Bibliography note
- Includes bibliographical references (pages 265-289) and index
- Carrier category
- volume
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type MARC source
- rdacontent
- Contents
-
- Podcasts
- Social networks
- Widgets / apps
- Internet of things
- Location, location, location
- Mashups
- Virtual worlds
- Gamifications
- Why it matters
- Spreading the word
- What is it?
- Deaf to the word
- Some are more equal than others
- Deciding to do something
- What's marketing got to do with it?
- Critical mass
- Innovations in organizations
- All change please
- Management choices
- Separating fact from fiction
- Findings from the research
- What are social technologies?
- Obstacles and excuses
- How to do it
- A framework for engagement
- Strategize
- Incentivize
- Trust
- Champion
- Engage
- Review
- The future's bright...
- Crowdsourcing
- The future of technology
- Crowdfunding
- Blogging
- Microblogging
- Folksonomies / tagging
- Wikis
- Dimensions
- 20 cm.
- Extent
- xviii, 294 pages
- Isbn
- 9781137024817
- Isbn Type
- (paperback)
- Lccn
- 2015012357
- Media category
- unmediated
- Media MARC source
- rdamedia
- Other physical details
- illustrations
- System control number
-
- (OCoLC)907132901
- 2170938
- (OCoLC)907132901
- (OCoLC)ocn907132901
- 2170938
Subject
- BUSINESS & ECONOMICS / E-Commerce / Digital Marketing
- BUSINESS & ECONOMICS / Marketing / General
- BUSINESS & ECONOMICS / Strategic Planning
- Business communication
- Business communication
- Internet marketing
- Internet marketing
- Organizational change
- Organizational change
- Social media
- Social media
- BUSINESS & ECONOMICS / Advertising & Promotion
- BUSINESS & ECONOMICS / Business Communication / General
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Library Locations
-
Arcadia Park Branch LibraryBorrow it1302 North Justin Ave., Dallas, TX, 75211, US32.759167 -96.90955
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-
Central Library - 5th FloorBorrow itDallas, TX, US
-
Pleasant Grove Branch LibraryBorrow it7310 Lake June Road, Dallas, TX, 75217, US32.733780 -96.695778
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.dallaslibrary.org/portal/Making-social-technologies-work--leveraging-the/3vQMx5_1Q-g/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.dallaslibrary.org/portal/Making-social-technologies-work--leveraging-the/3vQMx5_1Q-g/">Making social technologies work : leveraging the power and managing perils of social technologies in business, Ronan Gruenbaum</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.dallaslibrary.org/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="https://link.dallaslibrary.org/">Dallas Public Library</a></span></span></span></span></div>
