Black still matters in marketing, why increasing your cultural IQ about Black America is critical to your business and your brand, Pepper Miller
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Black still matters in marketing, why increasing your cultural IQ about Black America is critical to your business and your brand, Pepper Miller
Language
eng
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Main title
Black still matters in marketing
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Oclc number
1078225333
Responsibility statement
Pepper Miller
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why increasing your cultural IQ about Black America is critical to your business and your brand
Summary
Learn what makes the Black market unique, why marketers should care, and how you can effectively connect with Black Americans. Drawing on her wealth of experience and on-going research and consulting on the African American market, Miller shares with listeners her thoughtful insights on this influential segment
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